Content Matters
In a Word: The Power of The Word
No, this is not gospel. But, for 2013 companies can think about meeting their goals through the focus and power of one word. And, no, we do not know your word. But, we just read a Fast Company post by Wall Street Journal reporter, Jon Gordon. He noted the following: “My friends Dan Britton and Continue Reading »
Social Media Manager’s Social Gap
In our world of media and entertainment, we might be abuzz about Lisa Hsai or theAudience – BUT The dichotomy of social media executives is based on one fact: what makes you a great social media person does not make you a great socializer in person. Tweeting from behind the wall of an electronic device Continue Reading »
DIGG.com Underscores That Content is King
In a recent post entitled, “Not Enough People Dug Digg” we are reminded that content is king. In the end, why does having reader’s vote on what news goes on the front page not work? Simple-they are not qualified. Oddly enough this is apparent when we watch shows like “American Idol.” Voting for contestants by Continue Reading »
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We work on executive roles in marketing, creative, programming and general management for media, entertainment, technology and brand clients.